Comparison · 18 material differences
Baby Bathwater Institute vs Tony Robbins Platinum Partnership
This comparison was generated on request from the records. It carries no editorial verdict and is not indexed. The published comparisons are listed on the compare page.
Read down each column for one organization, across a row for the difference. A bronze mark at the left of a cell means the organizations differ on that row. A dash or “not published” means the organization does not disclose the fact; it is not a zero.
Verified September 2026
Invitation-only community
Verified September 2026 Baby Bathwater Institute
Founders and owners of consumer, e-commerce and digital-service businesses, plus a smaller share of investors and advisers.
Paid mastermind
Tony Robbins Platinum Partnership
Business owners, executives and high-income individuals already inside the Tony Robbins event ecosystem who want closer access to Tony and Sage Robbins.
What the records say
- Role or title: Baby Bathwater Institute: Founder, co-founder, CEO, other C-suite, or strategic adviser; Tony Robbins Platinum Partnership: No published role or title.
- Minimum company revenue: Baby Bathwater Institute: Guideline minimum of US$1M+ in revenue; Tony Robbins Platinum Partnership: No published minimum company revenue.
- Minimum capital raised: Baby Bathwater Institute: Alternative guideline of US$3M+ raised, or an equivalent equity milestone; Tony Robbins Platinum Partnership: No published minimum capital raised.
- Annual dues: Baby Bathwater Institute: $12,500 a year; Tony Robbins Platinum Partnership: The fee schedule is published in the program's terms and conditions rather than on the marketing pages, which show no prices..
Side by side
| Baby Bathwater Institute | Tony Robbins Platinum Partnership | |
|---|---|---|
| Profile | ||
| Type | Invitation-only community | Paid mastermind |
| Founded | 2014 (The organization's About page says it "began back in 2014 with one unforgettable party...and not a single business plan in sight". It was co-founded by Hollis Carter and Michael Lovitch.) | Not documented |
| Headquarters | United States | San Diego, United States |
| Geographic footprint | Events are held across the United States, Mexico, Canada and Europe; past locations include Croatia, Cabo San Lucas, Colorado, South Carolina, Louisiana, Idaho, California, Utah, New York and British Columbia. | Members attend Tony Robbins events internationally and take part in curated international trips; the operating company is based in San Diego, California. |
| Members | Not publicly disclosed on the organization's own pages, which describe "a few hundred founders". A December 2025 published interview with co-founder Hollis Carter cites "250+ active members". | Not publicly disclosed |
| Chapters | No chapters; the community is organised around events plus an app-based platform. | No chapters; the program is organised around events and trips. |
| Primary audience | Founders and owners of consumer, e-commerce and digital-service businesses, plus a smaller share of investors and advisers. | Business owners, executives and high-income individuals already inside the Tony Robbins event ecosystem who want closer access to Tony and Sage Robbins. |
| Typical member | The organization publishes a member composition breakdown: 65 per cent own seven- to nine-figure business-to-consumer businesses, 25 per cent provide digital services such as marketing, branding and growth, 5 per cent are influencers and up-and-comers, and 5 per cent are investors and mentors. | Not publicly disclosed. The organization publishes no revenue, income or net-worth test; the effective filter is the fee. |
| Qualification | ||
| Role or title | Founder, co-founder, CEO, other C-suite, or strategic adviserRoles offered on the application form.verified September 2026 · source ↗ | No published role or title |
| Minimum company revenue | Guideline minimum of US$1M+ in revenuePublished as one of three alternative business guidelines (US$1M+ revenue, US$500K profit, or US$3M+ raised or equivalent equity milestone). The organization states these are "guidelines, not a checklist".verified September 2026 · source ↗ | No published minimum company revenue |
| Minimum capital raised | Alternative guideline of US$3M+ raised, or an equivalent equity milestoneOne of three alternative tests; the application form also offers routes for businesses under US$3M that have raised at least US$3M or had a prior seven-figure exit.verified September 2026 · source ↗ | No published minimum capital raised |
| Invitation required | No | No |
| Sponsor required | No | No |
| Application process | A four-step process: a five-minute application covering the business; a personal review by the team; a two-way call described as a genuine conversation about fit; and then, on approval, an invitation with onboarding. The organization says every application is reviewed and that unsuccessful applicants receive feedback on fit rather than silence. | Prospective members apply through the Platinum Partnership pages, often after attending a Robbins event, and are enrolled on the published fee schedule with a US$15,000 activation payment. The published terms allow cancellation without penalty within three business days; after that, all funds paid are forfeited to Robbins Research International or the Tony Robbins Foundation. Membership is renewed annually at a reduced fee for second and subsequent years. |
| Selectivity | Not publicly disclosed. No acceptance rate is published; the organization states that members are vetted for character as well as revenue and that the published business minimums are guidelines. | Not publicly disclosed. No eligibility test, acceptance rate or member cap is published; the effective filter is the published fee. |
| Cost | ||
| Annual dues | $12,500 a yearSingle published membership rate. The membership page states: "That's the whole number. No tiers, no a la carte add-ons, no surprise fees once you're in." Members also receive 50 per cent off all flagship, mastermind and adventure events.verified September 2026 · source ↗ | The fee schedule is published in the program's terms and conditions rather than on the marketing pages, which show no prices. |
| Monthly dues | $1,250 a monthMonthly alternative to the annual rate, published on the same page.verified September 2026 · source ↗ | The fee schedule is published in the program's terms and conditions rather than on the marketing pages, which show no prices. |
| Programme fee | Membership pricing is published; individual event ticket prices are not listed on the organization's events page. | $85,000 a yearFirst-year tier. The published terms state: "The total Program Participation Fee for the Platinum Partnership Program for the first year is $85,000", comprising a US$15,000 deposit plus US$6,000 per month for months 1-10 and US$5,000 per month for months 11-12.verified September 2026 · source ↗ |
| Event costs | Third-party reported figures: a December 2025 interview with co-founder Hollis Carter quotes live events at US$12,500 for non-members and US$6,250 for members. The organization's own events page lists no ticket prices; the 50 per cent member discount is confirmed on the membership page.verified September 2026 · source ↗ | The fee schedule is published in the program's terms and conditions rather than on the marketing pages, which show no prices. |
| Membership term | One-year initial term, then month-to-month with 45 days' cancellation notice | Annual, renewable, with a declining fee in the second and third years |
| Structure | ||
| Meeting frequency | Three to four flagship events a year (100-200 attendees), one to three masterminds (12-25 members) and one to three adventures (12-20 members), plus virtual sessions | Not publicly disclosed as a fixed schedule; members attend Robbins events with priority access plus curated international trips through the year |
| Peer forums | Small-group hot seats with peers at a similar stage, plus The Tub app community and brokered one-to-one introductions | No peer forums are published; the program provides one-to-one coaching and event access rather than facilitated peer groups |
| Confidentiality | Not publicly disclosed; the organization publishes a no-pitching rule covering members, speakers and the organization itself | Not publicly disclosed |
| Time commitment | Not documented | Not publicly disclosed as a total; first-year members receive up to 18 hours of coaching per the published terms |
| Organized as | Event-focused, Virtual | Event-focused, Cohort-based |
| Confidential peer forums | Yes | No |
| Local chapters | No | No |
| Virtual membership | Partial | No |
| Online community | Yes | Not documented |
| Member directory | Partial | Not documented |
| Events | Yes | Yes |
| Programming | ||
| Educational programming | Partial | Yes |
| Leadership development | Partial | Yes |
| Retreats | Yes | Yes |
| Travel | Yes | Yes |
| Family programming | No | Not documented |
| Spouse and partner programming | Not documented | Partial |
| Next-generation programming | No | Not documented |
| Investment discussions | Partial | Partial |
| Investment opportunities | No | No |
| Philanthropic component | Not documented | Yes |
| Networking emphasis | High | Medium |
| Social emphasis | High | Medium |
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Last verified: not yet reviewed
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Sources
Drawn from the sources listed on each page: Baby Bathwater Institute · Tony Robbins Platinum Partnership