Paid mastermind · Masterminds · Entrepreneur networks
Strategic Coach
Owner-operators, professionals in their own practice and high-commission salespeople who meet a personal income floor and have run their business for at least three years.
A profile page holds what the organization publishes and what named sources report: who it admits, what it costs, how it is structured, where it operates, and how it has changed. Every figure carries the date it was checked. A dash means the organization does not publish that fact.
Founding: Dan Sullivan and Babs Smith founded Strategic Coach in Toronto in 1989; the year is reported consistently in interviews and business press rather than on a single official page fetched for this record.
Strategic Coach is a paid coaching program for entrepreneurs, founded by Dan Sullivan and Babs Smith in Toronto in 1989. Participants enrol for a year at a time and attend four workshop days a year, in person in Toronto or Chicago, in the United Kingdom, or online, working through a library of proprietary thinking tools rather than receiving one-to-one consulting. The entry test is set on the individual, not the company: applicants must have run their own business for at least three years and have earned a minimum net personal income in the previous tax year, verifiable by tax documents or an accountant's letter. The program is tiered. The Signature Program is the entry level and the starting point for all participants; the 10x Ambition Program is a higher quarterly workshop series in Chicago or Toronto with a business-size requirement; and Free Zone Frontier sits above that for the largest participants. Fees are quoted by income bracket and are paid annually in advance; the company does not publish a price list.
How it works
Enrolment is annual and organised around four workshop days a year in a fixed cohort. Between workshops, members get Coach Connection sessions, a client website, and a program advisor. Participants move up through program levels over time rather than choosing a level at enrolment.
Typical member
Participants are entrepreneurs rather than corporate executives. The published entry test is personal income, not company revenue: a minimum net personal income of US/CA$200,000 in North America, with a separate sterling test in the United Kingdom.
Membership requirements
Requirements in detail, with history →Requirements are the tests the organization itself publishes: an age ceiling, a company-revenue floor, a net-worth minimum, a role. Where a figure straddles a range, the organization's own assessment decides. Local chapters can apply stricter tests than the published standard.
| Criterion | Published requirement | Provenance |
|---|---|---|
| Minimum tenure in role | At least three years running your own business | Verified September 2026Medium confidenceSource ↗ |
| Other criterion | Minimum net personal income of US/CA$200,000 in the last tax year (North America) | Verified September 2026Medium confidenceSource ↗ |
| Role or title | Business owner, professional in your own practice, or high-commission salesperson | Verified September 2026Medium confidenceSource ↗ |
Published criteria as verified on the dates shown. Final eligibility and admission decisions belong entirely to Strategic Coach. See how you compare against these criteria →
Initiation fees are paid once on joining; dues recur. Chapter dues, retreats, travel and events are usually additional and are listed separately when the organization discloses them. Figures are as published or reported on the date shown, not quotations.
| Cost | First year | Three years | Provenance |
|---|---|---|---|
| Programme fee | Not publicly disclosed. The company states fees are set by income bracket, are paid up front on an annual basis, and must be paid in full before the first session of the new year; it publishes no price list. | Source ↗ | |
| Programme fee | Third-party reported range only: participant write-ups describe an enrolment fee that rose from US$7,900 to US$12,500 and annual membership of roughly US$6,900 depending on income bracket. Could not be independently verified against any official schedule; treat as indicative. | Source ↗ | |
Structure and programming
Where it operates
2 chapters on file · 2 citiesChapters verified from published sources.
Each dot is a city with at least one chapter on file. City positions © OpenStreetMap contributors.
2 chapters
| Chapter or location | City | Country | ||
|---|---|---|---|---|
| Strategic Coach Toronto workshops location Workshop location | Toronto | Canada | ||
| Strategic Coach Chicago workshops location 10x Ambition Program workshops are held in Chicago or Toronto | Chicago | United States | ||
| No chapter on file matches that. This list is not complete, so one may still exist. | ||||
Independent context
Strategic Coach is the oldest and most systematised of the entrepreneur coaching programs in this batch, and the one least like a network: the value proposition is a body of thinking tools and a repeating workshop cadence, not access to a member roster. That makes the income floor unusually meaningful, because it is tested on the individual and evidenced with tax documents rather than self-declared. The trade-off is that Strategic Coach is a curriculum you attend, not a community you join, and members looking for deal flow or peer forums will find little of either. Pricing is the weak spot for anyone comparing options: the company quotes by income bracket on a call, and the figures in circulation come from participant write-ups rather than a published schedule.
Editorial analysis by Peer Group Guide editors. It is separated from the record above and follows the editorial policy.
Similar organizations
Alternatives, grouped by need →History and changes
Site-wide change log →- milestoneDan Sullivan and Babs Smith found Strategic Coach in Toronto. ↗
Milestones as published by the organization or reported by a named source. “Record” entries are changes to this site’s own record of the organization, kept in the public change log rather than overwritten.
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Sources
- Strategic Coach, The Strategic Coach Inc.. Accessed 6 September 2026.tier 1
- Meet Dan Sullivan, Co-Founder of Strategic Coach, The Strategic Coach Inc.. Accessed 6 September 2026.tier 1
- Membership Program - Entrepreneur Coaching, The Strategic Coach Inc.. Accessed 6 September 2026.tier 2
- Program Progression, The Strategic Coach Inc.. Accessed 6 September 2026.tier 2
- Strategic Coach Program Preview Package And Starter Kit, The Strategic Coach Inc.. Accessed 6 September 2026.tier 2
- How I Tripled My Revenue Because of Strategic Coach, Good Financial Cents. Accessed 6 September 2026.tier 8
- Strategic Coach Reviews with Dan Sullivan, Nick Gray. Accessed 6 September 2026.tier 8
Source tiers follow the published hierarchy: 1 official site · 2 official membership materials · 3 application documents · 4 annual reports · 5 government filings · 6 reliable business publications · 7 credible interviews · 8 other reputable secondary sources. Sources and data policy.
Is something wrong or out of date?
Represent Strategic Coach? Verified representatives can submit corrections to fees, criteria, chapters and contact details, and add approved material. Submissions are reviewed by an editor and shown as organization-supplied; they never overwrite independent research.